
Full course description
Description
This certificate is designed to equip individuals with the skills, strategies, and knowledge necessary to excel in the dynamic and competitive field of sales. Whether you are new to sales or looking to enhance your existing sales skills, this course will provide you with the tools to effectively engage customers, close deals, and drive revenue growth. Through a combination of theoretical insights, practical exercises, and real-world case studies, participants will develop a deep understanding of sales techniques, customer psychology, and relationship-building strategies.
Who Is It for?
This course is designed for individuals seeking to establish or advance their careers in sales. Whether you are an entry-level sales representative, a seasoned sales professional, an entrepreneur, or a business owner looking to boost sales performance, this course will provide you with the essential knowledge and skills to achieve your goals.
Format
· Fully online
· Engaging presentation of content with no live or scheduled lectures
· Move through the material at your own pace within the dates indicated
· Facilitator responds to questions throughout the course and leads optional online group meet-ups (discussions, projects, Q & A, etc.)
Learning Outcomes
· Demonstrate a solid understanding of the sales process, from prospecting to closing deals
· Apply effective communication techniques to build rapport, identify customer needs, and tailor sales pitches
· Employ negotiation skills to create win-win situations for both the customer and the company
· Utilize digital tools and platforms to enhance sales prospecting, lead generation, and customer relationship management
· Analyze customer behavior and adapt sales strategies to meet changing market demands
· Develop a customer-centric approach, focusing on building long-lasting relationships and ensuring customer satisfaction
· Construct compelling sales presentations that resonate with different customer segments
· Ethically navigate challenging sales scenarios and handle objections professionally
Modules Include
· Sales Foundations
· Effective Communication in Sales
· Customer Psychology and Behavior
· Prospecting and Lead Generation
· The Art of Negotiation
· Digital Tools for Sales Success
· Building Customer Relationships
· Adapting to Changing Markets
How to Apply Your Certificate
Use the knowledge and insight gained from this certificate to differentiate yourself from other applicants seeking a sales position, distinguish yourself from your colleagues seeking a promotion, boost your sales productivity, or gain a competitive edge for your business in driving revenue growth.
Have Questions?
Do you still have additional questions or want additional information? Feel free to reach out to us at yuglobal@yu.edu or call 646-592-6680.